Campaign Overview

FREEDOM ADVANCES* is our non-partisan civic initiative designed to educate and motivate American citizens to participate in the 2024 national election. Our campaign includes celebrity bumpers, a suite of 30- to 60-second public service announcements, two call-to-action anthems with corresponding music videos, and a multifaceted viral video challenge spearheaded by leading artists and online influencers on the social media platforms TikTok, Twitter/X, Instagram, YouTube, and Facebook. All assets will be distributed as non-commercial PSAs in collaboration with our media partners, including Radio One, Reach Media, BlackAmericaWeb, and more.

Celebrities to be featured in the campaign (to date) include: Master Ace, Debbie Allen, Regina Belle, Quentin Earl Darrington, Andre de Shields, Ricky Dillard, Carla Hall, Hill Harper, Christopher Jackson, Ebony Jo-Ann, Billie Jean King, Norm Lewis, Billy Porter, Clayton Prince, Wendy Raquel Robinson, Ryan Jamaal Swain, and Regina Taylor.

*FREEDOM ADVANCES is a non-partisan project, not authorized by any candidate or political party. To support our efforts, tax-deductible contributions can be made through our (C3) fiscal sponsor, The Public Concern Foundation.

Anthem #1, “Rise Up and Fight”

Premiered in the Kennedy Center Concert Hall to commemorate the birthday of Dr. Martin Luther King, Jr. in January 2024, this anthem is written from the perspective of three civil rights workers murdered by the Ku Klux Klan in 1964 during "Freedom Summer."

The song will be released featuring celebrity artists along with a fully animated video that portrays Andrew Goodman, James Chaney and Michael Schwerner returning to Mississippi 60 years after their untimely deaths. They are shocked to discover that human rights issues are still plaguing our nation and, accordingly, issue an urgent call for economic and social justice now!

Anthem #2, “I Have A Right To Vote”

This anthem features the words of historical voting rights icons spoken by celebrities Billie Jean King, Billy Porter, Chef Carla Hall, Christopher Jackson (from the original cast of HAMILTON), Hill Harper, Ebony Jo-Ann, and Ryan Jamaal Swain (F/X Network's POSE). It also highlights diverse American citizens gathered at iconic places across the country—from New York’s Times Square to Milwaukee’s Art Museum, and from the “Rocky” Steps in Philadelphia to the Hollywood sign in Los Angeles—all affirming their right to vote!

This award-winning video was released in 2020 and has garnered well over two million global hits. With this campaign, the song and video are refreshed and re-released through major media outlets.

Campaign Overview

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Anthems

Anthem #1, “Rise Up and Fight”

Anthem #2, “I Have A Right To Vote”

#FreedomAdvances #RiseUpAndFight #IHaveARightToVote

Special thanks to our lead funder...

Special thanks to our fiscal sponsor...

Special acknowledgements...

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